Premier global sportsbook operator, PointsBet, has inked a multi-year agreement with one of the leading casino and hotel destinations in the state of Colorado, Double Eagle Hotel and Casino.
Wednesday’s announcement communicated that included in the new partnership is the launch of mobile sportsbook and premium retail operations in the Centennial State, pending legislative approval.
According to the official press release…
…a joint effort by the cutting-edge bookmaker and the Cripple Creek hotel and casino, the deal will see the two ‘build out a multi-faceted sports enterta 7BALL inment venue’ that will be centrally located in the former gold mining camp in Colorado. In addition to more casino gaming options, the venue to be located in the National Historic Landmark will include a sports bar, multi-screen video and odds display wall, and in-house viewing parties for major sporting events.
Regulatory approvals:
Whether or not the operation is a go, is contingent upon whether the western U.S. state‘s voters provide electoral approval in this year’s November elections, along with regulatory approvals from the Colorado Division of Gaming.
Commenting on the recent agreement, Chief Executive Officer for PointsBet USA, Johnny Aitken, who said…
“PointsBet is proud to partner with Double Eagle Hotel and Casino in the midst of Colorado’s efforts to legalize sports betting. Colorado is a strong and intelligent market hungry for a premium sportsbook and betting experience, and we’re looking forward to introducing new clients to a truly innovative, customer-first experience from start-to-finish.”
Burgeoning market:
Originally founded in Australia, PointsBet will bring to Colorado’s hungry sports betting market, its proven marketing strategies and expert trading practices, along with its ‘best-in-market proprietary technology, modernized and premium brand mentality.’
Also commenting was President and Chief Executive Officer for Double Eagle Hotel and Casino, Michael Smith, who added…
“We’ve kept a pulse on the excitement of sports betting in Colorado and are confident that PointsBet is the ideal partner to enhance our customer’s and guests’ sports betting experience. We’re looking forward to driving additional tourism to the beautiful city of Cripple Creek by attracting a wider audience of sports betting enthusiasts.”
Aussie grown:
A relative newcomer in the game, PointsBet was established in January 2019 and has quickly grown into a sportsbook with one-of-a-kind offerings with a bettor friendly approach. The sportsbook has brought with it a multitude of bettor-first initiatives, including Early Payouts and Good Karma Payouts. The former offers an ‘exclusive $10,000 gameday guarantee for all NBA and NHL playoff games, as well as the entire MLB and NFL seasons,’ while the latter provides relief to bettors should unlikely circumstances sway the fate of the game.
Based in Jersey City, New Jersey, PointsBet got its start in Australia and has an office in Melbourne. It boasts offering the most markets on all four major professional U.S. sports – NFL, NBA, MLB and the NHL – and points betting worldwide, including up to 1,000 markets for each NBA game.
Cripple Creek offering:
Located in Cripple Creek, Colorado, the Double Eagle Hotel & Casino features a 158-room hotel and approximately 23,362 square feet of gaming space situated over two floors. The gambling offering includes some of today’s most popular slots machines and table games, three restaurants, a coffee and ice cream shop, 5,500 square feet of meeting and event space, and plenty of contiguous parking and retail space. The venue is a short one-hour drive from Colorado Springs and a bit over two hours from Denver.